Coosto - Short Review

Customer Service Tools

Coosto is a comprehensive content marketing and social media management software designed to help businesses optimize their online presence, engage with their audience, and achieve their marketing goals.

What Coosto Does

Coosto is a versatile tool that encompasses various aspects of content marketing, social media management, and audience engagement. It allows users to create, schedule, publish, review, and optimize their social media content to increase reach, clicks, and engagement. The platform is tailored for businesses of all sizes, including startups, freelancers, small to medium businesses, large enterprises, and non-profit organizations.



Key Features and Functionality



Content Creation and Scheduling

  • Coosto features an AI-powered Content Discovery Engine that helps users explore trending content in their industry, find ideas that resonate with their audience, and stay updated with popular topics and subjects.
  • Users can plan and publish all their social media posts from a single AI-driven content calendar, receiving real-time hints to enhance reach, engagement, and clicks.


Content Optimization and Analytics

  • The platform provides in-depth analytics and reporting tools, allowing users to measure, prove, and improve the results of their content. This includes tracking social media metrics, analyzing websites, accounts, and media that share their content, and generating comprehensive reports and live dashboards.
  • Coosto offers data-driven recommendations to optimize content for reach, engagement, and conversion.


Community Management and Engagement

  • Users can manage all interactions on social media, messengers, and live chat from a unified inbox, making it easier to stay in touch with their audience and respond to queries efficiently.
  • The tool enables businesses to engage with their readers, followers, and fans, creating an involved community around their content.


Social Media Monitoring and Listening

  • Coosto includes robust social media monitoring and social listening features, allowing users to track online brand conversations, analyze social media data, and monitor multiple channels simultaneously.
  • It provides real-time performance tracking, sentiment analysis, and keyword tracking to keep users informed about their brand, industry, and content.


Collaboration and Workflow Management

  • The platform offers collaboration tools, role-based permissions, and workflow management features to facilitate teamwork and streamline content creation and publishing processes.


Additional Features

  • Hashtag Tracking and Suggestions: Coosto provides automatic hashtag suggestions to increase the reach of social media posts.
  • Benchmarking and Competitive Analysis: Users can benchmark their performance against competitors and analyze industry trends.
  • Customizable Reports and Dashboards: The tool allows for customizable reports, real-time notifications, and a fully customizable interface.
  • Integration and Automation: Coosto supports third-party integrations, automated scheduling, and process automation to enhance efficiency.


Pricing and Accessibility

Coosto is available through a subscription model with three plans: Essential ($249/month), Growth ($299/month), and Pro ($349/month). It also offers a free trial and is accessible on various platforms, including desktop, mobile, and web-based interfaces.

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