Qualaroo is a sophisticated, SaaS-based online survey and feedback platform designed to help businesses gather valuable insights from their customers efficiently and effectively.
What Qualaroo Does
Qualaroo enables companies to capture real-time user feedback through contextual surveys, allowing them to understand customer preferences, pain points, and sentiments. This feedback is crucial for improving product experiences, enhancing user engagement, and driving business growth.
Key Features and Functionality
Installation and Setup
Qualaroo is easy to set up, requiring only a few minutes to embed the setup code into your website or application via Google Tag Manager.
Customizable Surveys
- Users can create surveys using custom questions or select from pre-built templates. The platform supports over 10 different question types, including multiple answer selections, single answer selections, text-based answers, star ratings, emojis, and more.
- Surveys can be customized to fit the brand’s design and can be translated into over 50 languages to break linguistic barriers.
Advanced Targeting Options
- Qualaroo allows for precise targeting of specific user segments based on various criteria such as user behaviors, geographies, browser types, IP addresses, cookies, and referring domains. This ensures that surveys are shown to the right audience at the right moment.
Real-Time Feedback and Sentiment Analysis
- The platform provides real-time feedback collection and features AI-powered sentiment analysis. This analysis automatically detects the emotions behind user feedback, categorizing it as positive, negative, or neutral.
Comprehensive Reporting and Analytics
- Qualaroo offers robust reporting features, including word clouds and sentiment analysis tools, which help in making informed decisions without the need to sift through every response manually.
Integration and Automation
- The platform integrates with various tools and applications, allowing for automated workflows and maintaining data consistency across different systems. It also supports webhooks and integrates with IBM Watson for advanced feedback mining and visualization.
Multi-Channel Support
- Qualaroo allows businesses to deploy surveys across multiple platforms simultaneously, creating an omnichannel experience. This includes websites, digital products, and mobile apps, ensuring a seamless interaction with customers regardless of the channel they use.
User-Friendly Interface
- The platform is designed to be user-friendly, with no coding required for setting up or customizing surveys. It also features mobile-responsive survey designs to ensure compatibility across all devices.
In summary, Qualaroo is a powerful tool for businesses looking to enhance their product experiences through targeted, real-time customer feedback. Its advanced features, customizable surveys, and comprehensive analytics make it an invaluable asset for any organization aiming to understand and meet customer needs effectively.