RelayThat - Short Review

Design Tools



Overview of RelayThat

RelayThat is a comprehensive brand management and design automation platform designed to help users create professional marketing creatives quickly and efficiently across various channels. Here’s a detailed look at what RelayThat does and its key features:



What RelayThat Does

RelayThat is tailored for marketing teams, solo entrepreneurs, small businesses, startups, and non-profit organizations aiming to maintain cohesive brand visuals. The platform simplifies the process of creating consistent and engaging marketing designs, eliminating the need for extensive graphic design skills or lengthy tutorials.



Key Features and Functionality



Brand Consistency

  • RelayThat ensures brand consistency by automating the application of colors and fonts across all designs. Users can enter their logo, text, image, and brand’s HEX code colors, and the tool generates thousands of designs in various formats, maintaining uniformity.


Automated Design Workflows

  • The platform offers one-click resizing and format adjustments for different platforms, such as banners, ads, and social media posts. This feature automates the tedious task of resizing images, saving users significant time.
  • RelayThat includes AI-powered design suggestions and batch processing tools to create multiple design variants swiftly and efficiently.


Design Tools and Resources

  • Users have access to over 2,000 SmartLayouts, which are predefined templates aligned with brand guidelines to speed up the creation process.
  • The platform includes a vast library of more than 3 million copyright-free photos and icons, allowing users to enhance their designs without worrying about copyright issues.


Collaboration and Project Management

  • RelayThat facilitates seamless team collaboration with multi-user access and role-based permissions. Real-time design updates, commenting, and feedback tools ensure that all team members are on the same page.
  • The platform allows users to manage multiple projects and campaigns through clean and organized folders, making it easy to keep track of all work.


Creative Assistance

  • RelayThat provides preset color palettes and font pairings that work well together, as well as headline suggestions to attract more site visitors. The “Magic Import” feature can automatically collect assets from any website, further streamlining the design process.


Additional Features

  • Image SEO Automation: Optimizes images for search engines to improve visibility.
  • Headline Generator: Suggests headlines that can attract more clicks.
  • Digital Device Mockups: Encourages viewer engagement with interactive designs.
  • Custom Font Uploads: Allows users to upload their own fonts to maintain brand consistency.
  • Download All Sizes: Enables users to download designs in all necessary sizes with a single click.


User Experience

RelayThat is designed to be beginner-friendly, requiring no advanced graphic design skills or complicated installation. Users can start designing immediately, dragging and dropping branded content to tweak designs and publish stunning creatives in seconds.



Plans and Pricing

RelayThat offers various plans, including lifetime access deals available through platforms like AppSumo. These plans include all future Pro Plan updates, and users can stack up to five codes to increase their feature limits. The platform also offers a 60-day money-back guarantee.

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