Synder is a powerful and automated e-commerce accounting software designed to streamline financial management for businesses operating across multiple sales channels. Here’s an overview of what Synder does and its key features:
What Synder Does
Synder acts as a central hub, integrating over 30 different platforms, payment processors, inventory management software, and Point-of-Sale (POS) systems into a single, cohesive ecosystem. It automates the synchronization of transaction data from various sales channels, ensuring accurate and up-to-date financial records.
Key Features and Functionality
Automated Data Sync
Synder automatically syncs sales data, fees, taxes, discounts, gift cards, shipping, and customer information from platforms like Shopify, Amazon, Etsy, eBay, and more into accounting software such as Xero, Sage Intacct, QuickBooks Online, or QuickBooks Desktop. This sync can be set to occur on a daily or hourly basis, depending on the user’s preferences.
Comprehensive Transaction Management
Synder allocates every sale, tax, fee, shipping charge, or discount to the right account instantly, ready for financial reporting, reconciliation, and analysis. It also uncovers hidden fees and other costs taken out by payment processors like Stripe, PayPal, and Square, ensuring accurate expense tracking.
Historical Data Imports
Users can import years of historical transactions with complete duplicates protection, which is particularly useful for businesses needing to sync past data into their accounting systems.
Multi-Channel Support
Synder supports over 25 different sales channels and payment gateways, allowing businesses to manage all their transactions from a single platform. This includes integrations with eBay, Amazon Pay, and various other e-commerce platforms.
Product and Inventory Management
Synder helps categorize transactions by parsing product information from payment systems and assigning them to existing products in the accounting company. It can auto-create products if they do not exist and map products between different systems to ensure consistency. For inventory products, Synder recommends setting them up in the accounting system beforehand, as it can only auto-create non-inventory or service-type products.
Financial Reporting and Insights
Synder generates real-time business insights reports on sales, customer lifetime value, and average order value. These reports help analyze product performance, identify best and worst sellers, and track the impact of changes on product sales. This enables businesses to manage inventory more efficiently, understand demand better, and make data-driven decisions.
Security and Compliance
Synder meets stringent SOC2 compliance standards, adheres to industry-leading encryption standards, and complies with GDPR and CCPA regulations. It also undergoes independent PEN testing to ensure data privacy, accuracy, and rapid data processing.
Support and Setup
The setup process is straightforward, and Synder offers 24/7 live support via in-app chat, phone, or email. Additionally, it provides free educational webinars and personal demos upon request.
In summary, Synder is an essential tool for e-commerce businesses, offering automated transaction synchronization, comprehensive financial reporting, and robust product and inventory management, all within a secure and compliant framework.
