Product Overview of ChowNow
ChowNow is a comprehensive online ordering and management system designed specifically for restaurants, enabling them to streamline their online ordering processes, enhance customer engagement, and increase revenue. Here’s a detailed look at what ChowNow does and its key features.
What ChowNow Does
ChowNow empowers restaurants to take control of their online presence by providing a customized, branded online ordering system. This platform integrates seamlessly with restaurants’ existing websites, mobile apps, Facebook pages, and other digital channels, allowing customers to place orders directly from these platforms. ChowNow operates on a Software as a Service (SaaS) model, charging restaurants a monthly subscription fee, and in some cases, setup fees for customization.
Key Features and Functionality
Online Ordering and Integration
ChowNow allows restaurants to accept orders from various channels, including their websites, branded mobile apps, Instagram posts or stories, Yelp, and Google search results. This integration ensures a seamless ordering experience for customers and streamlined order processing for restaurants.
Commission-Free Ordering
One of the standout features of ChowNow is its commission-free ordering model. Unlike third-party delivery platforms, ChowNow does not charge commissions on orders, ensuring that every dollar spent by customers goes directly to the restaurant.
Customizable Branding
Restaurants can maintain their unique identity through customizable branding options on their online ordering platforms and mobile apps. This helps in building a consistent brand experience for customers.
Order Management and POS Integration
ChowNow’s order management system integrates smoothly with various Point of Sale (POS) systems, automating order processing, eliminating manual entry, and ensuring accurate order tracking in real-time. This integration streamlines the operational workflow, allowing restaurants to handle more orders efficiently.
Delivery and Pickup Management
The platform offers flexible delivery options, including a flat-rate delivery service that taps into a large driver pool, and pickup scheduling. The smart dispatch system selects the best driver for each order, ensuring efficient delivery and pickup processes.
Customer Data Ownership
ChowNow allows restaurants to own and access their customer data, which is crucial for building customer relationships and analyzing sales trends. This data can be used to enhance marketing strategies, improve customer loyalty programs, and make informed business decisions.
Marketing and Loyalty Tools
The platform includes integrated marketing tools, loyalty programs, and gift card support. These features help restaurants engage with their customers, promote their offerings, and reward repeat customers.
Analytics and Reporting
ChowNow provides a centralized dashboard where restaurant owners can view orders, access customer details, track sales, and generate daily, weekly, or monthly order reports. This analytics capability helps in identifying areas for improvement and optimizing the online ordering experience.
Mobile App and Social Media Integration
Restaurants can leverage branded mobile apps for Android and iOS, as well as integrate their online ordering system with social media platforms. This ensures an omni-channel presence, making it easy for customers to order from anywhere.
Customer Support and Promotions
ChowNow offers robust customer support, including phone support, and allows restaurants to create promotions and discounts to drive sales and customer engagement.
Conclusion
In summary, ChowNow is a powerful tool for restaurants, offering a suite of features that enhance online ordering, customer engagement, and operational efficiency. Its commission-free model, customizable branding, and comprehensive integration capabilities make it an ideal solution for restaurants looking to boost their online presence and revenue.