Commissions Inc. (CINC) is a comprehensive real estate lead management and CRM platform designed to help real estate agents, teams, and brokerages generate, manage, nurture, and convert leads into clients.
What CINC Does
CINC is an all-in-one solution that integrates various tools to facilitate the entire real estate lead lifecycle. It helps real estate professionals build a professional online presence, capture and manage leads, and streamline their business operations. Here are the key aspects of what CINC does:- Lead Generation: CINC includes a website to capture leads and maintain a professional online presence. It also integrates with MLS (Multiple Listing Service) to display listings and attract potential buyers and sellers.
- Lead Management: The platform features a robust CRM system that allows agents to manage, contact, collaborate with, and nurture leads. This includes tools for tracking lead interactions, assigning tasks, and attaching files to keep information centralized and auditable.
Key Features and Functionality
Lead Management and CRM
- Lead Ponds: CINC allows the creation of “lead ponds,” where leads can be assigned to multiple agents, fostering healthy competition and efficient lead distribution.
- Pipeline Status: The system tracks the stage of each lead in the sales pipeline, from “New Lead” to “Sold,” providing a clear view of the lead’s journey.
- Activity Logging: Agents can log interactions, add and assign tasks, and attach files to each lead, ensuring all information is centralized and accessible.
Automation and Workflow
- Workflow Automation: CINC automates repetitive tasks and processes, such as follow-ups and drip campaigns, freeing up time for more strategic activities.
- Task Management: The platform enables the automation and assignment of tasks, ensuring that leads are consistently engaged and nurtured.
Data Management and Analytics
- Data Management: CINC offers robust data management capabilities, allowing businesses to collect, store, and organize customer information efficiently. This includes contact details, purchase history, and preferences.
- Reporting and Analytics: The system provides insightful reports and analytics, helping businesses make data-driven decisions and identify opportunities for improvement.
Communication and Integration
- Communication Channels: CINC integrates various communication channels such as email, social media, and live chat, enabling seamless engagement with customers.
- MLS and Third-Party Integrations: The platform integrates with MLS to display listings and also supports integrations with other business tools, such as email marketing platforms and customer support systems.
Additional Features
- Seller Home Valuation: CINC can automatically generate home valuation reports for prospective sellers, a valuable tool for generating seller leads.
- Market Reports: The system generates and updates market reports for various cities, providing valuable insights for buyers and sellers.
- ListCast and Listing Video Creation: CINC offers tools like ListCast to retarget website visitors and automatically turn listings into high-quality YouTube videos for marketing purposes.
- Mobile App and Calendar Integration: The platform includes a mobile app and integrates with calendars, ensuring agents can manage their leads and tasks on the go.
Support and Community
- Premium Service and Community: CINC provides US-based support and access to mastermind groups, helping users maximize the platform’s potential and grow their businesses.