Atlatl Software Overview
Atlatl Software is a cutting-edge technology company specializing in enhancing the sales and customer experience through advanced 3D product visualization, configuration, and augmented reality solutions.
Product Overview
Atlatl Software offers a suite of tools designed to transform the way businesses sell and customers buy, particularly in the B2B and B2C ecommerce sectors. Here are the key features and functionalities of their products:
3D Product Configuration
Atlatl’s platform includes a robust 3D product configuration tool that allows users to interactively configure products in three dimensions. This feature enables customers to visualize and customize products according to their preferences, enhancing the buying experience and reducing errors in product specifications.
Visual CPQ (Configure, Price, Quote)
The Visual CPQ solution integrates 3D product configuration with quoting and pricing functionality. This allows sales teams to generate accurate quotes quickly and efficiently, streamlining the sales process and improving order accuracy. The platform is particularly tailored for the manufacturer-dealer/distributor relationship, facilitating seamless communication and efficient sales channel management.
bCommerce™ Visual Configurator
Atlatl’s bCommerce™ offering extends the 3D visual configurator to web browsers, enabling customers to interact with dynamic product selections directly on manufacturers’ websites. This real-time interaction passes configuration information to sales reps, speeding up the quoting process and enhancing customer engagement.
Augmented Reality (AR)
The platform includes augmented reality features that allow customers to preview products in their intended environment before making a purchase. This immersive experience helps in increasing sales conversions and reducing return rates by ensuring customers have a clear understanding of the product.
Rules Engine and Dynamic Drawings
Atlatl’s software incorporates a rules engine that ensures configurations comply with engineering and business rules, maintaining the integrity of the product design. Dynamic drawings are also generated based on the configurations, providing a visual representation of the customized product.
Integration and Analytics
The platform is designed to integrate seamlessly with ecommerce websites and other sales tools. It also includes built-in analytics capabilities to track user interactions, such as add-to-cart rates, conversion rates, and popular configurations. This data helps businesses optimize their sales strategies and improve customer engagement.
Conclusion
In summary, Atlatl Software’s products empower businesses to deliver a more engaging, accurate, and efficient sales experience through advanced 3D visualization, configuration, and augmented reality technologies. These tools are tailored to enhance productivity, increase sales, and provide a superior customer experience.