Informatica Rev Overview
Informatica Rev is a cloud-based data preparation product designed to empower non-technical business users to manage and analyze their data more efficiently. Here’s an overview of what the product does and its key features:
Purpose and Objective
Informatica Rev aims to simplify the process of data preparation and analysis for business users, allowing them to spend more time analyzing data and less time gathering and preparing it. Traditionally, business users spend about 80% of their time putting data together and only 20% analyzing it, often requiring assistance from the IT department. Informatica Rev seeks to reverse this ratio, enabling users to focus more on analysis.
Key Features
Automatic Data Suggestion
Informatica Rev includes an “Automatic Data Suggestion” feature, which suggests logical structures for the user’s data. For example, if the data contains dates, the system will suggest different ways to group them, making data organization more intuitive.
Data Integration and Preparation
The product allows business users to easily merge data from multiple sources, including spreadsheets, and prepare it for analysis. This integration capability streamlines the data preparation process, reducing the need for IT intervention.
Social Collaboration
Informatica Rev supports social collaboration, enabling team members to share pertinent information about the data easily. This feature fosters better communication and collaboration among business users, enhancing the overall data management process.
Permutation Management
This feature provides IT with a transparent view of the business user’s data from a logical standpoint. It allows IT to understand and explain the logic behind the data, facilitating better collaboration between IT and business users.
Integration with Analytics Tools
Informatica Rev has been expanded through a broader partnership with Tableau Software, enhancing its ability to provide self-service analytics for business users. This integration ensures seamless connectivity with business analytics software, making it easier for users to analyze their prepared data.
Additional Functionality
- User-Friendly Interface: Informatica Rev offers a spreadsheet-like interface that is familiar to many users, combined with a powerful recommendation engine that provides intelligent guidance on data preparation and analysis.
- Scalability and Performance: The product is designed to handle data from various sources efficiently, ensuring that business users can work with their data without significant delays or complexities.
Conclusion
In summary, Informatica Rev is a powerful tool that simplifies data preparation, enhances collaboration, and integrates seamlessly with analytics tools, making it an invaluable asset for business users who need to manage and analyze data effectively.