Unbxd Product Overview
Unbxd, a component of Netcore, is a cutting-edge, AI-powered e-commerce platform designed to enhance the shopping experience through advanced search, personalized recommendations, and intelligent product management.
What Unbxd Does
Unbxd is tailored to help e-commerce businesses personalize every shopper’s journey. It leverages artificial intelligence (AI) and machine learning (ML) algorithms to connect shoppers with the products they are most likely to purchase. The platform integrates seamlessly with various e-commerce platforms, enabling businesses to improve engagement, increase conversions, and boost revenue.
Key Features and Functionality
AI-Powered Search
Unbxd’s search functionality is powered by natural language processing (NLP) and Named Entity Recognition (NER) techniques. This allows the system to decode complex search queries, identify key attributes, and return highly relevant results. Features include:
- Concept Identification: The system identifies important terms in search queries to deliver precise results.
- Spellcheck and Stop Words: Automatically corrects misspelled queries and ignores irrelevant terms to improve search accuracy.
- Measurement Search: Enables shoppers to search using specific measurements, with features like measurement symbol and unit normalization, and range search capabilities.
Personalization
Unbxd delivers personalized search results and product recommendations based on shoppers’ browsing and purchase behavior. This includes:
- Dynamic Recommendations: Adapt product recommendations in real-time based on shopper affinities and purchase intent.
- Shopper Profiling: Tailors the search experience for each shopper by profiling them in real-time.
Merchandising Tools
The platform offers robust merchandising tools that allow businesses to promote products and run marketing campaigns without developer support. Key features include:
- Product Promotion: Promote popular products to increase revenue ratios and create slots for similar product categories.
- A/B Testing and Landing Pages: Track product performance, conduct A/B tests, and craft distinct landing pages to enhance merchandising strategies.
Intelligent Product Information Management
Unbxd automates the management of product information across multiple e-commerce platforms. This includes:
- Automated Rich Content: Creates automated rich content with AI and manages product information efficiently.
- Virtual Attributes: Extracts meaningful data from product descriptions to create virtual attributes that function like regular attributes, enhancing search relevance.
Analytics and Insights
The platform provides actionable insights and analytics to help businesses optimize their product catalog, search results, and recommendations. This includes tracking site search performance, product reports, and the most searched queries to improve conversions.
Integration and Deployment
Unbxd offers platform-agnostic integration, allowing businesses to integrate the search functionality into their e-commerce sites using RESTful APIs, SDKs, and pre-built plugins for platforms like Magento, Shopify, and Hybris.
In summary, Unbxd is a comprehensive e-commerce solution that leverages AI and ML to enhance search relevance, personalize the shopping experience, and streamline product management, ultimately driving higher engagement, conversions, and revenue for online retailers.