Product Overview of Majestic
Majestic is a comprehensive suite of SEO tools designed to provide in-depth link intelligence and web mapping capabilities, making it an indispensable resource for digital marketers, SEO agencies, domain name traders, and online marketing professionals.
What Majestic Does
Majestic maps the entire web to gather and process vast amounts of data, creating detailed metrics that help users understand the link profiles of their own websites as well as those of their competitors. This data is crucial for informing link building strategies, conducting competitor analysis, managing online reputation, and optimizing search engine rankings.
Key Features and Functionality
Web Index and Maps
Majestic generates two primary maps of the internet: the “Fresh Index” and the “Historic Index”. The Fresh Index is updated daily and includes data from the last 120 days, while the Historic Index contains over 15 years of data, making it ideal for advanced SEO analysis and long-term trend tracking.
Link Analysis Tools
- Site Explorer: Allows users to analyze the link structure of websites, including the number, quality, and variety of backlinks for both their own sites and competitors.
- Trust Flow and Citation Flow: These metrics, generated by Majestic’s unique algorithms, help evaluate the trustworthiness and impact of web pages based on their inbound links.
- Topical Trust Flow: Provides insights into the topical relevance of links, helping users understand the context in which their site is linked.
Backlink and Link Context Analysis
- Backlink History: Tracks changes in backlinks over time, including new and lost backlinks.
- Link Context: Assesses the content and context in which links are placed, enabling users to optimize link quality and understand how their site is perceived.
Competitor Analysis and Link Prospecting
- Related Sites Report: Acts as an “opportunity magnifier” by providing a list of potential link opportunities related to a given site or competitor.
- Clique Hunter: Helps identify groups of websites that link to each other, which can be valuable for finding potential link partners.
Additional Tools and Features
- Bulk Backlink Checker: Allows users to check backlinks in bulk, even on the Lite plan.
- Keyword Checker: Integrates keyword analysis with the extensive backlink database to provide a comprehensive understanding of keyword performance and backlink potential.
- Search Explorer and Campaigns: Tools for monitoring and managing SEO campaigns and tracking keyword performance.
- Custom Reports and API Access: Enables users to generate custom reports and access data via API, which is particularly useful for large-scale SEO operations.
Pricing and Plans
Majestic offers several pricing plans, starting with the Lite plan at $49.99 per month, which includes access to the Fresh Index and basic tools. The PRO plan, which includes access to the Historic Index and additional advanced features, is geared towards agencies and larger sites. There are also discounts available for annual billing and more comprehensive plans that include API access.
Support and Usability
Majestic provides complimentary online support and online training to help users maximize their subscription. The platform is designed to be user-friendly, with features like the cog menu that facilitate rapid exploration of related sites and networks of bloggers and influencers.