Product Overview of Inshorts
Inshorts is a dynamic news aggregation platform designed to revolutionize the way users consume news, making it quicker, more efficient, and highly personalized.
What Inshorts Does
Inshorts selects the latest and best news from multiple national and international sources and summarizes these stories into concise, 60-word briefs. This approach allows users to stay updated on current events and trending topics without the need to read lengthy articles. The platform is particularly popular among India’s urban millennials and has also expanded to serve tier 2, tier 3, and rural areas through its video platform, Public.
Key Features and Functionality
News Summarization
- Inshorts uses a unique combination of human curation and machine learning algorithms to deliver relevant and impactful news snippets across various categories, including politics, sports, technology, and entertainment.
Personalized Feeds
- The app offers a personalized feed, “My Feed,” where users can select their preferred genres during the onboarding process. This ensures that the news displayed is tailored to individual preferences, enhancing user engagement and satisfaction.
Navigation and Accessibility
- The app features an intuitive navigation system, allowing users to easily switch between different sections such as “Bookmark,” “My Feed,” and “All News” using the bottom navigation bar. Users can also quickly access their preferred genres by sliding through genre chips on the top tab of the “All News” section.
Multi-Language Support
- Inshorts is available in multiple languages, including English and Hindi, making it accessible to a broader audience across India.
Search and Sharing
- The app includes a robust search feature that enables users to find any short article by typing in a keyword. Additionally, the “TOSS” feature allows users to share important articles, videos, and news with friends in just one tap, supporting various social media platforms like Facebook, WhatsApp, and more.
Bookmarking and Organization
- Users can bookmark articles by clicking on the bookmark icon next to the article’s image. Bookmarked articles are then grouped by genre, making it easy for users to find and access the content they are interested in.
Hyper-Local Content
- Through its Public platform, Inshorts provides hyper-local content, including community updates, jobs, events, and religious and cultural programs, catering specifically to tier 2, tier 3, and rural areas.
Performance and Technology
- Inshorts leverages advanced technologies such as Google Cloud CDN to minimize streaming latencies and ensure fast content delivery. The platform also uses BigQuery for automated, planet-scale data analytics, significantly reducing the time and cost associated with generating performance reports.
In summary, Inshorts is a cutting-edge news app that combines concise news summaries, personalized feeds, and advanced technology to provide a seamless and efficient news consumption experience. Its user-centric design and robust features make it an indispensable tool for staying informed in a time-efficient manner.