What is Sendible?
Sendible is a comprehensive social media management tool designed to streamline and enhance the way individuals, businesses, and agencies manage their social media presence. Launched in 2009 by entrepreneur Gavin Hammar, Sendible has evolved into an all-in-one platform that allows users to control, create, schedule, and track their social media content across multiple channels.
Key Features and Functionality
Centralized Dashboard
Sendible offers an intuitive and feature-rich dashboard where users can manage all their social media accounts in one place. This centralized hub enables easy interaction with audiences, monitoring of engagement, and tracking of results, making it simpler to execute a cohesive social media strategy.
Content Creation and Scheduling
- Post Composer: The platform includes a user-friendly post composer that allows users to create and schedule social media posts. It supports uploading content from various sources such as Google Drive, Canva, Giphy, and more. Users can edit captions, images, and videos, and preview posts as they will appear on different social media platforms.
- Bulk Scheduling: Sendible features a bulk scheduling option, enabling users to schedule up to 350 posts at once. This can be done via a CSV file upload or directly through the interface.
- Smart Queues: The platform offers advanced queueing features, including smart queues that automate the posting process, ensuring consistency in the publishing schedule.
Analytics and Reporting
- Reports Hub: Sendible provides robust analytics and reporting tools that help users track their social media performance. These tools offer insights into metrics, weaknesses, and opportunities, allowing for the creation of actionable social media marketing strategies.
- Custom Reports: Users can generate branded, presentation-ready reports for clients, which is particularly useful for agencies. These reports can be customized with brand colors, logos, and even a custom domain.
Engagement and Monitoring
- Priority Inbox: This feature aggregates all important messages from various social media channels into one inbox, allowing users to filter results, archive messages, and export data as CSV files. It also includes social feeds for real-time engagement with followers.
- Monitoring: Sendible allows users to set up keyword alerts to track specific keywords, hashtags, and mentions across social media channels. This helps in gaining insights into customer sentiment and industry trends.
Collaboration and Team Management
- Team Collaboration: The platform supports seamless team collaboration, enabling users to assign tasks, approve posts, and manage workflows efficiently. This is particularly beneficial for agencies and teams working on multiple social media campaigns.
Integrations and Additional Tools
- Integrations: Sendible integrates with various services like Canva, Google Drive, GIPHY, and more, making content creation and scheduling more efficient.
- Image Editor: While basic, the image editor allows users to add effects, customize images to recommended sizes for each platform, and ensure content is visually appealing.
- White-labeling: For an additional fee, Sendible offers white-labeling solutions, allowing agencies to create branded dashboards for their clients, complete with custom email notifications and domain setup.
Other Key Features
- Content Calendar: A comprehensive calendar view that provides an overview of scheduled, drafted, and queued posts. Users can create, edit, and reschedule posts directly from this calendar.
- AI Assist: Although limited, Sendible’s AI Assist helps generate captions, though it lacks platform-specific messaging capabilities.
- Social Media Feeds: Users can view the latest activity of their connected profiles in real-time and engage directly with their messages.
In summary, Sendible is a powerful and versatile social media management tool that simplifies the process of creating, scheduling, and tracking social media content. Its extensive range of features, including centralized management, advanced scheduling, robust analytics, and team collaboration tools, make it an ideal solution for both individual users and large agencies.