Quintly is a comprehensive social media analytics platform designed to help businesses, marketing agencies, and social media managers optimize and track their social media performance across multiple platforms. Here’s an overview of what the product does and its key features:
What Quintly Does
Quintly is a web-based application that centralizes social media analytics, allowing users to monitor, analyze, and optimize their social media strategies. It integrates with major social media platforms including Facebook, Twitter, Instagram, LinkedIn, YouTube, and more. The platform helps users track their social media performance, set benchmarks, and compare their metrics against those of their competitors.
Key Features
Centralized Analytics
Quintly allows users to centralize all their social media analytics data in one tool, eliminating the need for manual tracking and multiple tools. This ensures a steady and secure data flow from social networks to the Quintly database.
Automated Reporting
Users can set up automated reports in various formats (XLSX, CSV, PDF) that can be emailed to chosen recipients on a daily, weekly, or monthly basis. The platform also supports the creation of tailored reports using custom dashboards and white-label templates.
Customizable Dashboards and Metrics
Quintly offers over 700 predefined but customizable metrics, allowing users to monitor the metrics that support their specific social strategy. Users can also create custom metrics with the help of dedicated account managers.
Cross-Network Analytics
The platform provides analytics across multiple social media networks, enabling users to track performance, engagement, and content effectiveness in a unified view.
Competitor Benchmarking
Quintly allows users to benchmark their social media performance against competitors, providing valuable insights to optimize their strategies. This feature is particularly useful for marketing agencies and brands looking to stay ahead in their market.
Historical Data Access
Users can analyze historical data as far back as the specific social network allows, with no restrictions from Quintly. This is useful for evaluating the performance of old campaigns and long-term trends.
Advanced Customization
Features like QQL (Quintly Query Language) enable users to modify any metric to their needs. Additionally, the platform supports post tagging, advanced search, and co-labeling to personalize dashboards, reports, and emails.
Engagement and Audience Insights
Quintly provides detailed engagement metrics and audience insights, including demographics and follower/subscriber data. This helps users understand their audience better and tailor their content accordingly.
Ad Analytics and Influencer Tracking
The platform includes complete Meta Ad Analytics, allowing users to analyze both paid and organic campaigns. It also supports influencer campaign tracking and ROI measurement.
Data Export and Sharing
Users can export data in various formats (images, documents, data files) and share interactive dashboards with colleagues or clients. The platform also offers password protection for confidential information.
Multi-User Collaboration and Security
Quintly supports multi-user collaboration with features like shared profile authentication and automatic failover to ensure continuous data flow. The platform is built on a scalable, cloud-based infrastructure using Amazon AWS, ensuring high performance and security standards.
Customer Support and Onboarding
Quintly offers guided onboarding, dedicated account managers, and award-winning customer support to help users get started and maximize the use of the platform.
In summary, Quintly is a robust and customizable social media analytics tool that simplifies the process of tracking, analyzing, and optimizing social media performance, making it an invaluable resource for businesses, marketing agencies, and social media professionals.