Product Overview of Qumu
Qumu is a comprehensive enterprise video management platform designed to help organizations create, manage, secure, deliver, and measure the success of their video content. Here’s a detailed look at what Qumu does and its key features and functionality.
What Qumu Does
Qumu is tailored for large enterprises, particularly in industries such as banking, insurance, healthcare, and more. It aims to enhance customer engagement, streamline internal communication, and improve training and educational programs while maintaining high standards of security and compliance.
Key Features and Functionality
Video Creation and Management
- Qumu allows users to create videos in-house, using tools such as desktop webcams, studio encoders, or video teleconference systems. It also supports the creation of slide-linked content, screen capture videos, and other types of video materials without the need for additional software.
Live and On-Demand Broadcasting
- The platform enables seamless live and on-demand video broadcasting, making it ideal for town hall meetings, internal communications, product launches, and crisis communications. Users can set up and execute large-scale live streaming events directly from any video conferencing application, including Zoom and Skype for Business.
Interactive Videos
- Qumu enhances video engagement with interactive features such as subtitles, chapters, calls-to-action (CTAs), quizzes, and more. This helps in driving user engagement and making video content more dynamic.
Security and Compliance
- The platform is designed with robust security features to protect sensitive content. It includes access control, user authentication linked with Active Directory, and compliance management to meet regulatory requirements such as HIPAA and the Gramm-Leach-Bliley Act.
Centralized Video Portal
- Qumu centralizes all video content in customized Viewer Portals, providing easy access to relevant information through smart searches. This includes features like comments, favorites, and likes to facilitate interactive communication.
Analytics and Insights
- The platform offers advanced analytics capabilities, providing real-time metrics related to network performance and user engagement for both live and on-demand video. This helps organizations make better decisions about their video strategies.
Scalability and Performance
- Qumu ensures optimized video delivery through adaptive bit rate technology, which selects the optimum video format and bit rate based on the user’s device and network conditions. This reduces the load on internal networks and ensures smooth video playback.
Integration and Distribution
- The platform supports hybrid external delivery, allowing on-premise deployment customers to leverage cloud services for video delivery to external audiences. It also enables simultaneous use of multiple delivery methods to optimize video delivery for each user and device.
Training and Collaboration
- Qumu is integrated with Learning Management Systems (LMS) to enhance training efficiency. It facilitates video distribution for employee training, sales training, and the sharing of manuals, operating instructions, and procedures.
Industry-Specific Solutions
Qumu offers tailored solutions for various industries, including:
- Financial Services: Enhances customer engagement, streamlines internal communication, and improves training programs in banking, insurance, and investment sectors.
- Insurance: Supports better communication, collaboration, and customer engagement while ensuring compliance with industry regulations.
In summary, Qumu is a powerful enterprise video management platform that empowers organizations to create, manage, secure, and deliver video content efficiently, while providing valuable insights and ensuring compliance with industry regulations. Its robust features and scalability make it an ideal solution for large enterprises across various sectors.