Simon Says - Short Review

Video Tools

Simon Says is an advanced AI-powered transcription, translation, and subtitling tool designed to streamline post-production workflows for video professionals. Here’s a comprehensive overview of what the product does and its key features:

What Simon Says Does

Simon Says is a robust solution that leverages AI to transcribe, translate, subtitle, and caption audio and video files with high accuracy and speed. It is tailored for creative teams, including video editors, producers, and content creators, to make their workflows more efficient, saving significant time and costs.



Key Features and Functionality



Transcription and Translation

  • Simon Says can transcribe and translate audio and video files in over 100 languages, providing frame-accurate results in minutes.


Multi-Platform Support

  • The tool operates as a standalone macOS app, as well as an extension integrated with popular video editing software such as Final Cut Pro, DaVinci Resolve, and Adobe Premiere Pro.


Advanced Editing Tools

  • It includes a world-class transcript editor and a visual subtitle editor, allowing users to edit, annotate, and export transcripts and subtitles with ease.
  • The recent addition of Simon Says Assemble enables users to import and transcribe interview footage and dailies, highlight key soundbites, and drag-and-drop them into the desired sequence to create the narrative of the video. This feature simplifies video editing by making it as straightforward as copying and pasting text.


Collaboration and Team Management

  • Simon Says facilitates collaboration by allowing teams to work together on video projects entirely online. Team members can leave notes, move video and text around, and sign off on rough cuts from the web.


File Format and Codec Support

  • The tool supports nearly all file formats and codecs, ensuring seamless integration with various media files.


Additional Features

  • Real-Time Transcription: Provides immediate transcription of audio and video files.
  • Custom Vocabulary: Allows users to add specific terms and phrases to improve transcription accuracy.
  • Speaker Identification: Identifies different speakers in the transcription.
  • Noise Reduction: Enhances audio quality by reducing background noise.
  • Punctuation Insertion: Automatically inserts punctuation marks into the transcript.
  • Accent Adaptation: Adjusts to different accents for better transcription accuracy.
  • Contextual Understanding: Improves transcription by understanding the context of the conversation.
  • Automatic Formatting: Formats the transcript according to user preferences.
  • Keyword Spotting: Highlights specific keywords within the transcript.
  • Sentiment Analysis: Analyzes the sentiment of the speakers in the transcript.


Data Security and Compliance

  • Simon Says ensures data security and compliance with regulations such as CCPA and GDPR. For high-security requirements, it offers an on-premise application where the AI runs locally, and data is not sent to the cloud.


Export Options

  • Users can export transcripts, subtitles, captions, and titles to various formats compatible with major NLE (Non-Linear Editing) and DAW (Digital Audio Workstation) software. Metadata such as file location, framerate, and start timecode are preserved during export.


Pricing and Plans

  • The cost is based on the duration of the media to be transcribed, with options for Pay As You Go and subscription plans. New users can start with a free trial, and there are various subscription tiers available, including monthly and annual plans.

In summary, Simon Says is a powerful AI-driven tool that significantly enhances the efficiency of video post-production by providing accurate transcription, translation, and subtitling capabilities, along with advanced editing and collaboration features.

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