Digital River is a comprehensive eCommerce solution designed to help businesses simplify, accelerate, and optimize their global online sales. Here’s an overview of what the product does and its key features:
What Digital River Does
Digital River is a fully integrated business suite that provides eCommerce, payment, and marketing solutions to companies worldwide. It is particularly beneficial for businesses looking to expand their global reach, especially in industries such as retail, entertainment, gaming, travel & leisure, software & services, and consumer goods. Digital River’s platform is built on over 30 years of eCommerce experience, enabling businesses to manage their sales activities efficiently, reduce costs, and enhance customer satisfaction.
Key Features and Functionality
Global Commerce Management
Digital River simplifies global eCommerce by handling the complexities of cross-border and domestic sales. Its merchant of record model takes on the financial and legal responsibilities of selling, allowing businesses to focus on their core competencies.
Payment Processing and Management
The platform offers advanced payment processing capabilities, including multi-currency support, localized payment methods, and tax management. It includes features such as PCI compliance, tokenization, acquirer redundancy, and billing optimization. Digital River’s payment integration, known as Digital River Drop-in, securely collects payment details and manages transactions efficiently.
Fraud and Risk Management
Digital River provides robust fraud management tools, including 24/7 fraud screening, advanced fraud management, and a fraud liability guarantee. It also offers chargeback mitigation and dispute management to protect businesses from transactional fraud.
Tax and Compliance
The platform manages complex tax and regulatory challenges, including tax calculation, registration, collection, filing, and remittance. It ensures compliance with global regulations such as GDPR, CCPA, and PSD2, reducing the risk of fines and litigation.
Localization and Personalization
Digital River allows businesses to localize their eCommerce experiences with features such as localized pricing, currencies, and a configurable checkout process. This helps in converting more customers worldwide by providing a tailored shopping experience.
Order and Storefront Management
The platform includes comprehensive order management, storefront management, and product catalog management. It also supports subscription billing, inventory management, and content management to streamline eCommerce operations.
Analytics and Reporting
Digital River provides actionable insights and analytics to help businesses optimize their revenue and performance in existing and new markets. It offers market-level data insights to identify opportunities and challenges.
Marketing and Customer Service
The platform is equipped with powerful marketing tools, including promotions and discounts, to enhance customer engagement. It also offers customer service features to improve the overall customer experience from initial contact to post-purchase support.
Integrations and APIs
Digital River offers flexible and modern APIs, as well as pre-built integrations with platforms like Adobe Commerce, Salesforce, SAP Commerce Cloud, and WordPress. This allows businesses to quickly integrate Digital River’s solutions into their existing commerce platforms.
In summary, Digital River is a powerful eCommerce solution that simplifies global sales, manages complex payments and tax compliance, and enhances customer experience through personalized and localized shopping practices. Its comprehensive suite of tools and services makes it an ideal choice for businesses aiming to expand their global eCommerce presence.
